The Retail Execution industry is entering the Agentic Era.
Join Nestlé and effie.ai for an exclusive webinar exploring one of the first large-scale deployments of AI Agents in Consumer Goods.
Learn how Nestlé transformed store visits from manual data collection and delayed reporting into AI-guided execution at the point of sale, creating an Instant Closed Loop where decisions, actions, verification, and reporting happen in real time.
In this session, you’ll learn how Nestlé:
• Reduced merchandiser time per visit by 56%
• Reduced supervisor workload by 55%
• Embedded new activities into field execution with zero training time
• Shifted from data collection to AI-guided execution
We’ll also explore the technology stack behind the deployment, including AI-ready data, Image Recognition, and AI Agents that guide execution step-by-step during store visits.
Join Maksym Oliinyk, Sales Automatization Strategy Development Manager at Nestlé Ukraine, and Ruslan Okhrimovych, CEO & Founder of effie.ai, for a practical discussion on the future of Retail Execution.